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Monday, September 8, 2003

What thinking is

Dick Buchanan is away on a consulting gig, so this week Seminar is being taught by Carl DiSalvo, a 3rd year PhD student in Design.

Today's discussion centered on the ideas of Herbert Simon, a pioneer in the fields of design, artificial intelligence, and cognitive science, and author of several books including Sciences of the Artificial. (He was also, incidentally, a CMU professor.)

Seminar is all about discussing four interpretations of interaction design. The first interpretation we're considering is one about interface, where the inner and outer meet. Or, to put it another way, where the encoder and decoder meet. Interfaces are a way to make sense of the world. Simon's work provides a way of designing interfaces, but cutting and vividing information in understandable ways (chunking). Chunking is a tactic for managing data. Design's huge problem is managing and organizing information. Simon's cognition theories provide a powerful and clear approach to dealing with that problem.

Simon believes that it is information processing that makes us human (what he calls Thinking Man). And that thinking is composed of modular mechanisms and processes. One of these processes is Satisfice: making "good enough" choices given the short amount of time and huge amounts of data we have. Satisfice is a mechanism for managing the world, because, Simon argues, there is too much information and thus it is impossible to model the entire environment of any given problem.

And what does this have to do with design? It's a way of approaching problems: focusing on how humans process information.

posted at 08:59 PM in design theory | comments (1) | trackback (0)

 

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